OMNI has been retained by Look East in their search for an Marketing Specialist. Look East is a full-service public relations agency dedicated to growing consumer trust in the food and agriculture industry. With offices in Gladstone, MO and Des Moines, IA, Look East is made up of passionate individuals with diverse communication expertise.
Look East is looking for an enthusiastic Marketing Specialist to help support business development and content marketing efforts to effectively grow trust in the Look East brand. This person will be an integral part of the development and execution for branding, content generation, inbound marketing & customer relations management (CRM) efforts designed to:
Reporting to the Vice President of Business Development and Marketing, the ideal Marketing Specialist must be a self-starter, adept at bridging sales and marketing strategy with lead generation tactics, effectively manage multiple business development and marketing priorities, demonstrate strong communication and project management skills, and bring a positive can-do approach to marketing improvements in a fast-paced environment. Responsibilities include, but are not limited to the following:
Design and implement content marketing strategies to achieve business targets.
Collaborate with design and writing teams to produce high quality, engaging content.
Develop editorial calendar, delegate tasks and ensure deadlines are met.
Edit, proofread content prior to distribution.
Work closely with digital media team to optimize content considering SEO and Google Analytics, and share content through appropriate social media channels to ensure strong web presence.
Analyze traffic metrics.
OMNI and our clients are Equal Opportunity Employers and seek diversity in candidates for employment. EEO Employer W/M/Vet/Disabled/Sexual Orientation/Gender Identity.